Privacy policy
Privacy Policy
My Lamora Beauty
My Lamora Beauty is committed to protecting your personal data. This policy explains what information we collect, how we use it and the rights you hold under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Data controller
My Lamora Beauty is the data controller responsible for your personal data. If you have any questions about this policy or how we handle your information, please contact us at contact@mylamorabeauty.com.
Information we collect
Information you provide to us:
- Name and contact details, including email address, telephone number and delivery address
- Billing address and payment details (processed securely by our payment providers; we do not store full card numbers)
- Order history and correspondence with our customer service team
- Marketing preferences and newsletter subscriptions
- Account login details where you create an account with us
- Any information you choose to share when reporting a product reaction or seeking product advice
Information collected automatically:
- IP address, browser type and version, time zone setting and operating system
- Pages visited, products viewed, time spent on our site and referring website
- Device information and unique device identifiers
- Cookie data (see our Cookies section below)
Sensitive information
Where you contact us about a skin reaction or a product suitability concern, any health-related information you provide will be treated as special category data. We will process it only to respond to your enquiry, to meet our product safety obligations, and to establish or defend legal claims. We will not use it for marketing.
How we use your information
| Purpose | Lawful basis |
|---|---|
| Processing and fulfilling your order | Performance of a contract |
| Taking payment and issuing refunds | Performance of a contract |
| Responding to customer service enquiries | Performance of a contract / legitimate interests |
| Investigating product reactions and safety reports | Legal obligation / vital interests |
| Sending marketing emails and offers | Consent |
| Preventing fraud and securing our website | Legitimate interests |
| Improving our website and product range | Legitimate interests |
| Meeting legal and tax obligations | Legal obligation |
Marketing communications
We will only send you marketing emails where you have opted in, or where you have purchased from us and we are contacting you about similar products (the "soft opt-in" permitted under the Privacy and Electronic Communications Regulations 2003).
You may withdraw consent at any time by clicking the unsubscribe link in any marketing email or by emailing contact@mylamorabeauty.com. Withdrawing consent will not affect transactional emails relating to orders you have placed.
Who we share your data with
We share personal data with the following categories of recipient:
- Payment processors — to take payment securely
- Shipping and fulfilment partners — to deliver your order
- E-commerce platform provider (Shopify) — to host and operate our online store
- Email and marketing service providers — to send communications you have consented to
- Analytics providers — to understand how our site is used
- Regulators and professional advisers — where required by law, including product safety reporting obligations
We do not sell your personal data to third parties.
International transfers
Some of our service providers are based outside the United Kingdom. Where personal data is transferred internationally, we ensure appropriate safeguards are in place, such as the UK International Data Transfer Agreement, the UK Addendum to the EU Standard Contractual Clauses, or transfers to countries covered by UK adequacy regulations.
How long we keep your data
- Order and transaction records — 6 years from the end of the relevant financial year, to meet HMRC requirements
- Product safety and adverse reaction reports — 10 years, in line with cosmetic product safety record-keeping practice
- Marketing preferences — until you withdraw consent, plus a suppression record to ensure we honour your opt-out
- Customer service correspondence — 2 years from the date of last contact
- Website analytics data — up to 26 months
Cookies
Our website uses cookies and similar technologies. Cookies are small text files placed on your device that help our site function and allow us to understand how it is used.
We use:
- Strictly necessary cookies — required for the site to operate, including your basket and checkout. These do not require consent.
- Analytics cookies — help us measure traffic and improve the site.
- Marketing cookies — used to show relevant advertising and measure campaign performance.
You may manage your cookie preferences through the banner shown when you first visit our site, or by adjusting your browser settings. Disabling strictly necessary cookies may prevent parts of the site from working correctly.
Your rights
Under UK data protection law you have the right to:
- Access — request a copy of the personal data we hold about you
- Rectification — have inaccurate data corrected
- Erasure — request deletion of your data in certain circumstances
- Restriction — ask us to limit how we use your data
- Portability — receive your data in a structured, machine-readable format
- Object — object to processing based on legitimate interests, or to direct marketing at any time
- Withdraw consent — where processing is based on consent
To exercise any of these rights, email contact@mylamorabeauty.com. We will respond within one month. There is normally no charge, though we may refuse or charge a reasonable fee for manifestly unfounded or excessive requests.
Security
We use appropriate technical and organisational measures to protect your data, including SSL encryption across our website and restricted access to customer records. No method of transmission over the internet is entirely secure, and we cannot guarantee absolute security.
Children
Our website is not directed at children under 16. We do not knowingly collect personal data from children. If you believe we have done so, please contact us so we can delete it.
Complaints
If you are unhappy with how we have handled your personal data, please contact us first at contact@mylamorabeauty.com so we can try to resolve matters. You also have the right to complain to the Information Commissioner's Office:
Information Commissioner's Office
Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
Telephone: 0303 123 1113
Website: ico.org.uk
Changes to this policy
We may update this policy from time to time. Any changes will be posted on this page with a revised effective date.
Contact
For any privacy-related enquiries, please email: